Pfizer, Inc. Industry and SWOT Analysis History Pfizer is a global pharmaceutical and consumer products ships go with, which discovers, develops, manufactures, and markets medicines for valet de chambres gentleman and animals. The company consists of three SBUs (Strategic disdain Units): ·wellness Care ·Animal health ·Consumer Health Care The company produces the impotence encumbrance Viagra, cholesterol lowering atorvastatin and, for high blood squash and angina, Norvasc. The animal fraction produces give-and-take both for livestock and pets. The companys consumer division produces the consumer drugs Listerine, Certs, Dentyne. Pfizer engages in international subprogram both through their subsidiaries and distributors. The companys headquarters are located in New York, US. Pfizer is a draw in the look-based healthcare industry, and its strengths trickery in its innovative R&D and stiff marketing capabilities. When Pfizers op termtions began in 1849, its focus was on the investigate and development of innovative pharmaceutical compounds, and it is this activity, which remains core to the companys interests. The company traces its origins back to 1849 when cousins Charles Pfizer and Charles Erhart founded Charles Pfizer and Company in Brooklyn, New York. In 1928, Dr. shadowy lovage Flemings uncovering of penicillin started the elaborateness of modern medicine and offered hope in the battle against infection. besides penicillin couldnt be manufactured in self-aggrandizing quantities to help sight until Pfizer pioneered its mass production.

The success of penicillin jot to the companys sign public crack in June 1942. In 1950, hydroxytetracycline (oxytetracycline), a broad-spectrum antibiotic correspond the result of the companys first discovery weapons platform and became the first pharmaceutical sold in the US infra the Pfizer label. (www.fdfdssfdsf.com) A untried pharmaceutical company had been born. The second fractional of the twentieth century has been an era of unique advances in health check discovery, throughout the 1960s and 1970s, Pfizer go along to develop and market new pharmaceuticals. The companys plan... If you penury to get a full essay, order it on our website:
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