I.Organization fib, including a Mission Statement if possible (10 points)
Burger Kings History Burger King was founded in 1954 in Miami, Florida. The corporation was initiated by pack McLamore and David Edgerton. Prior to starting Burger King James and David had been deeply gnarly in the restaurant business. Their main idea for the restaurant was cracker bonbon around a place that people would come to and lounge around the best quality food. They also wanted the experience to be in a pleasant atmosphere.
Burger King operates more than 12,000 restaurants in entirely 50 states and in 76 countries worldwide. About 10,800 of those restaurants ar owned and operated by independent franchisees, many of them family-owned operations that bring on been in business for decades. Below is their mission statement.
Burger Kings Mission Statement We will prepare and sell ener claimic service food to fulfill our guests needs more accurately, quickly, courteously, and in a cleaner environment than our competitors. We will conduct all our business affairs ethically, and with the best employees in the mid-south. We will reside to grow profitably and responsibly, and provide career advancement opportunities for both willing member of our organization.
II.
Organizational Strengths and irresolutenesses (40 points)
SWOT Table
StrengthsWeaknesses
Strong grocery aim food market concentration
Robust financial performanceWeak Operating Performance
OpportunitiesThreats
New products development Intense competition
New opportunities in growing economiesMcDonals
A. The First Organizational Strength is Burger Kings longevity in the business which on turn creates a Strong Market Position
1. The main reason why a unanimous market position is considered one of their strength is, Burger King is position in the world. Burger King is the second largest Fast Food beefburger Chain by having systematic worldwide sales. A...If you want to get a full essay, order it on our website: Orderessay
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