Table of ContentsMarketing Description3Market Analysis Outline3Market Information4International Market4World Export of Wooden article of piece of furniture in USD (from 1996-02)4Major trade Countries of Wooden Furniture in 20015Major Exporting Countries of Wooden Furniture5Pakistan transaction Partners6Domestic Market6Potential Market7Marketing DescriptionWithin this report we shall give a detailed securities industrying analytic thinking concerning a ?Wooden Furniture Manufacturing unit? set up project situated in Pakistan. The ?Wooden Furniture Manufacturing Unit? will cater the needs of the municipal market. The researches have turn out a strong competition that lies inside the worldwideist and domestic market.
Market Analysis OutlineThe demand for wooden furniture is forever and a day increasing in the domestic market as salutary as in the international market callable to its handed-down appeal and durability.
Domestic MarketIn Pakistan furniture is given as a dowry, which forms a major portion of sales of the wooden furniture. As an outcome, the demands for theaterhold furniture increases substantially during winter and spring breaks due to weddings.
As according to the National Housing Policy 2001, the predicted that the house construction was to be raised by 500,000 houses per annum.
International MarketIn the international market, demand for wooden furniture is increasing for its unique style, easy and elegant appearance. Due to that the demand is increasing gradually at an annual average rate of 4 percent. Pakistan?s exportation of wooden furniture has increased by more than one hundred thirty percent over the period 1996-2001.
Fig 1.1; Wooden Furniture Export from PakistanThough Pakistan?s sh ar in the international market does not seem convincing, but its exports of wooden furniture are increasing rapidly. In The year 2002-2003 Pakistan?s exports wooden furniture has increased 34.33 percent due to appealing designs, craftsmanship and flavour of wooden furniture manufactured in Pakistan.
Market InformationInternational MarketIn the international market, the wooden furniture is concentrated in countries like USA, Germany, France and Italy. severally country has a domestic market of more...
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